Diet Mt. Dew & “Tuned Up Taste”

by Ron Davis on April 19, 2006

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My parents are addicted to Diet Mt. Dew. It’s insane. And if it tasted good, maybe that would be understandable. The problem is that it has always tasted like antifreeze (or how I would expect antifreeze to taste)…just barely good enough to make me try it once in a while, but still nasty enough to make you want to induce vomitting.

I saw that the Mt. Dew people have a new marketing spin on their antifreeze. They said they changed the formula to give it a “tuned up taste.” I figured it was worth trying. Plus, I hadn’t had any antifreeze in a while. So I grabbed a 20-ounce when I was at a local stop-n-rob recently.

I was shocked. It actually tasted good…and not the “antifreeze” kind of good. I’m not nuts over it so much that I’ll buy it in bulk (like my parents), but it’s a nice change from the old nasty antifreeze flavor.

{ 6 comments… read them below or add one }

Gaines April 19, 2006 at 12:07 pm

Heretic

Wulfgar42 April 19, 2006 at 3:20 pm

Burn ‘im!

Geof F. Morris April 19, 2006 at 4:59 pm

Hey, I liked the old flavor. Haven’t tried the new stuff, though.

Gaines April 20, 2006 at 8:22 am

There are apparently some folks who are far more upset by the new flavor than I am.

http://fightforflavor.com

Of course, with a goal of a whopping 2000 signatures for their petition, I’m not sure they quite have the muscle to force change upon Pepsi. Alas.

gdale777 April 20, 2006 at 9:47 am

A year ago a friend of mine promised me that it’s good – but only cold and in a can. He was right about everything except the good part. I’ve gotten to where I can drink it without making a face, and it comes close to good if I’ve been out mowing the lawn. But now I’m hooked, and I drink two or three a day at work.

The Spine Doctor August 28, 2006 at 8:14 am

Diet = Artificial sweetner.
Artificial sweetner = bad.
Soda = nothing good for you in there
The Spine Doctor = party pooper


 

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